Insights. Quick iterations. Confident decisions.
Naia is product development software that helps teams make better product decisions early by bringing cost, performance, quality, and sustainability trade-offs into focus.
“Naia helps our teams quickly explore and refine product scenarios, connect design and engineering insights, and understand how every decision impacts performance, cost, and sustainability.
It’s a powerful way to make better, faster decisions across the entire development cycle.”
Paul Sadowski
Head of Sustainable Engineering
Focus Bikes
Product developed in collaboration with engineers and product teams at:
Product teams struggle with scattered data, slow iteration, and uncertainty in early decisions. Naia changes this.
It analyzes sketches, specs, 3D files, and assumptions to instantly estimate cost, materials, and environmental impact, filling data gaps and visualizing scenarios that usually take weeks.
Ask Naia questions, compare scenarios, and see trade-offs clearly. No politics. No guesswork. Just fast, confident decisions from day one and a living document that stays updated from concept to production.
Product development needs a reboot to stay relevant
Move fast
Markets are evolving at a rapid speed.
Competitors bring products to market quicker, iterate more often, and do so at lower cost.
Teams are forced to rethink how product decisions are made, especially early in development, where speed and quality have the greatest impact.
Build better products
Do work you can stand behind.
Make confident decisions with visibility into performance, cost, and sustainability.
Spend less time managing uncertainty and more time shaping products that deliver value, meet expectations, and reflect both quality and responsible choices.
Fight complexity
Product decisions rely on fragmented data, disconnected tools, and late-arriving requirements.
Cost, materials, sustainability, and compliance surface too late, slowing teams down and increasing risk.
Making confident early decisions becomes harder and more critical.
From early ideas to confident product decisions
From requirements to briefing
Upload feedback, competitor analysis, insight or market research. Naia helps you understand, structure, and turn it into a briefing that sets direction early.
Product concept development
Start with a rough concept and requirements. Explore alternatives and pressure-test assumptions before details are locked in.
Optimizing products
Upload a BOM, documentation or standard. Generate product scenarios to improve cost, quality, or sustainability and see the trade-offs clearly.
Ready to see Naia in action?
Free trial
Explore Naia. No commitment.
The free trial gives individuals and teams hands-on access to Naia’s core capabilities, so you can test real use cases, explore scenarios, and understand the value before committing.
How it works
Full access to core workflows
Usage is capped to ensure fair access during the trial
No credit card required
Why this matters
Experience how early insight and visible trade-offs change decision-making without friction.
Team and Enterprise
Built for scale, collaboration, and governance
For teams and organizations using Naia in active product development, pricing is structured around a fixed base subscription combined with usage-based scaling.
How it works
A predictable base fee for teams, collaboration, and governance
Usage-based scaling based on AI and scenario analysis usage
Designed to grow with product portfolios, not individual experiments
Why this matters
You get cost predictability at the organizational level, while only paying for the value you use.
No hidden costs.
No per-seat complexity.
Naia’s pricing reflects how product development actually works.
Supporting early experimentation and intentional scaling, so people can explore freely and organizations stay in control.
Security, trust and control
Built to empower people, supported by AI
Naia is designed to support human decision making in product development. The platform helps teams organize information, explore options, and understand trade-offs, while keeping people fully in control of decisions, assumptions, and outcomes.
AI is used to assist with interpretation, structuring, and exploration of inputs. Calculations, comparisons, and impact estimates are performed using deterministic logic and reference data, ensuring results can be understood, reviewed, and repeated.
Security and compliance are addressed in close collaboration with customer IT, information security, and compliance teams. Naia is designed to fit into existing enterprise requirements, and we work with customers to align on access control, data handling, governance, and compliance expectations.
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Naia helps product teams make better decisions earlier. By structuring information, generating scenarios, and making trade-offs explicit, teams reduce rework, improve quality, control cost, and move faster without losing oversight or accountability.
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Yes. Naia combines assisted interpretation with deterministic calculations and structured data lookups. Inputs, assumptions, and reference sources are made visible so users can understand how results are produced and remain fully responsible for decisions.
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Naia uses structured material and component data and performs lookups against relevant reference databases to estimate material composition and environmental impact. These lookups follow defined logic and can be reviewed as part of each scenario.
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Teams can start with real, imperfect inputs. Naia is designed to work with early data and evolve iteratively, allowing users to build understanding and improve accuracy over time rather than requiring full detail upfront.
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Naia is built to support ongoing product work. Stability, performance, and transparency are priorities, and the platform is continuously improved to support real world use in active product development environments.
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Yes. Naia applies modern security practices for infrastructure, access control, and data protection. We work closely with customer IT, information security, and compliance teams to align with internal security policies, risk standards, and governance requirements.
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Yes. Data is isolated per workspace and only accessible to authorized users. Customer data is never shared across organizations or used without consent.
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You do. All uploaded content, scenarios, and outputs remain the property of the customer. Naia does not claim ownership over customer data or derived results.
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Individuals can explore freely through a trial. As usage grows, Naia supports collaboration, governance, and controlled scaling, so organizations remain in control as adoption increases.
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Naia works alongside existing tools. It supports early exploration, scenario comparison, and decision making before detailed execution continues in CAD, PLM, or ERP systems.
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Naia does not replace engineering judgment, detailed simulation tools, or certification systems. It supports better early decisions and reduces downstream risk, while responsibility remains with the team.